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OOLI is an organic, nut free, paraben free, and SLS free hair care line that is specially formulated for locs.

No, OOLI can be used by anyone with textured hair but it really does well for those who wear locs as the products barely leave any buildup.

Our Loc'd & Loaded Gel contains 1% Denatured Alcohol. None of our other products contain alcohol.

We are a direct-to-consumer brand. You can only purchase OOLI online.

Yes! Post a picture on Instagram or Twitter of you with our products and your fresh twist and use #oolibeauty in your post. Then email us a link to the picture at! We're excited to work with you!

Yes! Please sign up for our email list to hear about #OOLIonTour.